Cultural imperialism is the practice of promoting a stronger culture over a weaker or less desirable culture. Usually, the more powerful culture is larger, either economically or militarily, while the lesser culture is much smaller and less powerful. Throughout history, cultural imperialism has most frequently been practiced by Western nations. The term is frequently used by postcolonialists when describing the era of proliferation of Western ideals and their domination over those of lesser nations, such as India and Africa.
The more modern definition refers to the acculturation of a population, either by force or voluntary embrace. The voluntary acceptance of foreign culture can most easily be seen in the rapid spread of American culture. The United States, while not the only modern cultural imperialists, remain one of the strongest due to their high global economic and political standing. The spread of American values, including democracy, equality, and human rights, is met with mixed reactions, both positive and negative. While many people think that these ideals are beneficial and should become universal, others believe that the widespread acceptance of American culture will damage the local cultures and lead to cultural uniformity.
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